How to Make Money on TikTok 10 Proven Strategies in 2023
How to Make Money on TikTok 10 Proven Strategies in 2023
As of 2023, TikTok remains one of the most popular social media platforms with a huge user base, which presents ample opportunities for making money. Here are ten proven strategies to make money on TikTok:
- Influencer Marketing: As an influencer, you can collaborate with brands to promote their products to your followers. The more followers you have, the more money you can charge for sponsored content.
- TikTok Live: Live streaming on TikTok can help you earn money through donations and gifts from your followers.
- Merchandising: You can create merchandise like t-shirts, phone cases, or mugs with your logo or your unique TikTok catchphrase and sell them to your fans.
- Affiliate Marketing: You can recommend products to your followers and earn a commission on sales through affiliate marketing
- Cross-Promotion: Cross-promoting your TikTok account on other social media platforms like Instagram or YouTube can help you grow your followers and reach a larger audience.
- Crowdfunding: You can raise money for a specific cause or project through crowdfunding platforms.
- TikTok Ads: You can run ads on TikTok and earn money through ad revenue.
- Virtual Gifts: You can earn money through virtual gifts from your followers on TikTok.
- Brand Deals: You can work with brands to create sponsored content for their products, services, or events.
- Talent Management: You can become a TikTok talent manager, representing other TikTok creators and helping them secure brand deals and other opportunities.
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Remember, building a following on TikTok takes time and effort, but with consistency and creativity, you can turn your TikTok account into a lucrative source of income.
Can you make money on TikTok?
Yes, it is possible to make money on TikTok. TikTok has become a popular platform for content creators to showcase their skills, share their stories, and build a following. There are a few different ways to make money on TikTok:
To make money on TikTok directly you must be 18 years of age or older, have more than 10,000 followers, and have at least 100,000 views over the last 30 days. You can then apply to the TikTok Creator Fund in the app.
But just like painting a picture or determining your ex’s ex’s relationship status, making money on TikTok requires a little creativity. While there are official, app-funded methods of earning cash, there are plenty of other ways that you can make money on the platform—even if you don’t have a ton of followers.
Similar to social media creators active on other platforms, many TikTok users have already reached financial success through the app. And while TikTok may seem like a new frontier, the strategies you can use to make money will probably look familiar (check out our guides to making money on Instagram and Youtube).
There are many ways to make money on TikTok (see below), and how you go about monetizing your account will determine your earnings.
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How much do TikTokers make in 2022?
The amount of money TikTokers can make in 2022 varies widely, depending on factors such as their number of followers, engagement rate, niche, and the type of content they produce. However, some TikTokers with millions of followers and high engagement rates can make significant amounts of money through brand deals, sponsorships, and other forms of monetization. According to some estimates, top TikTokers can make anywhere from $10,000 to $250,000 per sponsored post, depending on their level of influence and the brand they’re working with. However, the majority of TikTokers likely earn less, and many may not earn any money at all from the platform.
Who makes the most money on TikTok?
The amount of money TikTok creators can make varies depending on a number of factors, including their level of influence, engagement rate, and the type of content they produce. However, some of the highest-earning TikTok creators are those with millions of followers and a strong brand presence, who are able to monetize their content through brand deals, sponsorships, and other forms of partnerships. Some of the top earners on TikTok in 2022 include:
Addison Rae: With over 87 million followers, Addison Rae is one of the most popular creators on TikTok. She has partnered with brands such as American Eagle, Reebok, and L’Oréal, and reportedly earns between $100,000 and $200,000 per sponsored post.
Charli D’Amelio: Charli D’Amelio is another hugely popular creator on TikTok, with over 125 million followers. She has worked with brands such as Dunkin’ Donuts, Morphe, and Hollister, and reportedly earns between $200,000 and $300,000 per sponsored post.
Bella Poarch: Bella Poarch is a TikTok creator with over 92 million followers. She has partnered with brands such as Mtn Dew, American Eagle, and Fenty Beauty, and reportedly earns between $50,000 and $100,000 per sponsored post.
Spencer X: Spencer X is a beatboxer with over 59 million followers on TikTok. He has worked with brands such as Samsung, Oreo, and Sony, and reportedly earns between $80,000 and $150,000 per sponsored post.
Michael Le: Michael Le is a dancer and choreographer with over 42 million followers on TikTok. He has worked with brands such as Adobe, Netflix, and Houseparty, and reportedly earns between $30,000 and $50,000 per sponsored post.
These are just a few examples of some of the top earners on TikTok. However, it’s worth noting that many TikTok creators, particularly those with smaller followings, may not earn any money at all from the platform.
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